AddThis is a quite useful WordPress plugin for adding a host of sharing options to your blog posts.
By default, the “Tweet” button that AddThis provides will append “via @AddThis” to the end of tweets, which seems to me a little uncool, given that it’s your content.
So, here’s a little plugin that lets you specify your own Twitter account name instead of @AddThis.
The principle is simple: AddThis were kind enough to define their own filter for the plugin’s output. The plugin plugs itself into this filter, and makes an adjustment to the Tweet button.
To use it, put addthis-modifier.php into your wp-content/plugins folder, open it up and set your twitter name where indicated. Activate it, and you should be good to go.
Download the plugin: AddThis Modifier Plugin
For extra marks: Here’s some code you can use to replace line 14 (the $twittername = … line) to provide a different Twitter account for each post author. Is that not awesome?:
$accounts = array('Michael' => 'MichaelTyson', 'Katherine' => 'NellieWindmill'); $twittername = $accounts[get_the_author()]; |
Experiences with some app promotion strategies
I bet I’m not the only one, but of course reality struck and we realised that the App Store aint that kind of beast. Like any other product, an app needs to be actively presented to the world on a regular basis, and needs to be nurtured to keep it fresh and relevant.
I say “we” because at this point, my partner Katherine joined me after this particular revelation, and became A Tasty Pixel’s part-time marketing director and PR strategist — it’s taken two of us to keep A Tasty Pixel’s wheels turning smoothly, and we still have a lot to learn.
I thought I’d take a moment to reflect on some of the lessons we’ve learned in the past year, in which we’ve released a relatively successful travel planning and travel assistant app, The Cartographer, a very successful live looping app, Loopy, and its big brother Loopy HD, and tried a bunch of promotion strategies, some successful, some not, and some that haven’t yet run their course. Read More »